Sedlar leaving New Seasons

Lisa Sedlar, CEO of New Seasons Market, will leave the grocery chain to start her own chain of healthy convenience stores.

Lisa Sedlar, CEO of New Seasons Market, will leave the grocery chain to start her own chain of healthy convenience stores. 

New Seasons Market announced Tuesday that Lisa Sedlar will leave the growing chain of grocery stores to launch her own company that will run healthy convenience stores. She plans to stay in Portland.

Sedlar, whose last day will be Nov. 2, was hired as president in 2005 and groomed to take over operations of the successful chain of healthy and local food-focused grocery stores from the company's founders. She became CEO in 2009 when co-founder Brian Rohter stepped down.

Under Sedlar's leadership, New Seasons has been on an expansion tear, with 12 locations in and around Portland and No. 13 announced last month. In August, the chain added two new executives to its staff citing continued growth.

“I love New Seasons Market and am proud of the work we have done together to strengthen the company, the regional food economy and the local community,” said Sedlar in a press release.

Sedlar was honored in April as one of the Portland Business Journal's women executives of the year. She serves on the board of directors for Oregon Food Bank and Portland Public Market.

The chain will conduct a search for Sedlar's replacement. Pat Brown, New Seasons chief operating officer will chair the operation committee. A CEO announcement is expected in early 2013.

Portland-based Endeavor Capital is an investor in New Seasons.

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