Sustainable Alpha: The case for a greener MBA
By John Hull, University of Oregon
John Hull is the managing director of the Business Innovation Institute at the University of Oregon's Lundquist College of Business.
Sustainable Alpha features shared conversations with the best minds, portfolio managers and industry leaders working to maximize returns while prioritizing the environment, social and governance factors — what’s become short-handed in the industry as ESG. Sustainable Alpha highlights portfolio approaches and investment trends against the backdrop of broader themes such as resource constraints, policy changes and demographic shifts — all while shedding light on how ESG can impact your investments.
Sustainable Alpha conversations are led by John Wrenn, Senior VP, Investments for UBS. The Wrenn Ferguson Group has a combined experience of 200 years managing over 1.6 billion in assets, offering customized wealth management strategies for individuals, endowments and foundations. View the rest of his conversations with leaders in the sustainable investment community.
Here he's talking with John Hull, former venture capitalist and partner at Nike's Sustainable Business and Innovation Lab, who recently took a job as the managing director of the Business Innovation Institute at the University of Oregon's Lundquist College of Business.
John Wrenn: What landed you back on a college campus?
John Hull: It has always been an ambition of mine to serve at a university and try to give something back to the next generation of business leaders. I find great inspiration in working with smart and ambitious people and the faculty and MBA students at the University of Oregon’s Lundquist College of Business have really impressed me — there are so many very talented people here.
JW: The UO football team has long been famously green but it now appears that Lundquist College of Business is also embracing the color green from sustainability standpoint. Can you tell me why this makes business sense?
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